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Olympic 2024
Role
Campaign Creative Direction
Campaign Art Direction
Comprehensive Campaign Management
Jim Thompson, the iconic global lifestyle brand from Thailand, celebrates the Olympic and Paralympic Games Paris 2024 with a vibrant fashion campaign featuring four Thai athlete superstars. This campaign seamlessly blends athletic excellence with Jim Thompson's signature style.
-Sapsiree “Popor” Taerattanachai: World champion badminton star, stunning in Jim Thompson Silk.
-Benyapa "Fawn" Jantawan: Kiteboarding silver medalist, showcasing Thai silk in a beach-inspired look.
-Saisunee “Waew” Jana: Paralympic gold medalist in wheelchair fencing, embodying classic femininity.
-Patsapong “Oat” Amsam-ang: Thailand’s pole vault record holder, defying gravity in Jim Thompson fashion.
